Customise your delivery email

Variables you can use

Variables are written in single curly braces and work in the subject, the From name, the title, the message, the button text and the footer. The Insert variable menu in the editor lists them:

• {shop.name} — your store name
• {customer.first_name}, {customer.last_name}, {customer.full_name} — the buyer's name
• {customer.email} — the buyer's email address
• {order.number} — the Shopify order number
• {order.date} — the date the order was placed

Two more only make sense when the order contains a single product: {product.title}, the product's title, and {product.metafields.<namespace>.<key>}, the value of one of the product's Shopify metafields — for example {product.metafields.custom.edition}. You can type them in your global email template or on a product's own email page (Products → the product → Email). The product email page lists the metafields you can use in its variable menu and shows their current values in the preview.

Metafield variables are filled in for single-product orders only; in an order with several products they are left blank, as is {product.title}. Supported metafield types are single- and multi-line text, whole and decimal numbers, dates (written out in your storefront language, or in the email's language when it is sent as a translation) and lists of text. Links, true/false values, references, rich text and files cannot be put in an email and are left blank. A change you make to a metafield in Shopify can take up to 10 minutes to reach new emails.