Alva Digital Downloads is a Shopify app that lets music producers sell beats, stems, sample packs, and loops with automatic signed delivery the moment a Shopify order is paid. Files up to 20 GB , unlimited bandwidth, per-order license keys for exclusive vs non-exclusive rights, made-to-order custom beats, and Shopify POS for in-person merch-table sales.
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Drop the WAV folder into Alva's uploader. Alva uploads it to Cloudflare R2 in the background. A 4.2 GB multi-track pack finishes while the producer makes coffee. Zip-on-demand builds the delivery bundle the first time a buyer hits the download page — subsequent buyers get the cached ZIP instantly.
Open the Shopify product editor, pick the Alva product-mapping tab, attach the stem pack plus a separate MIDI-only variant. Tag each variant with a licence pool: "Non-exclusive MP3 lease", "Non-exclusive WAV trackouts", "Exclusive rights". Alva pulls keys from the matching pool per variant at checkout.
A rapper in Atlanta buys the exclusive trackouts on Shopify. Alva runs the fraud check in parallel with link-signing, pulls the next exclusive key from the pool, emails the buyer a branded delivery, and shows the same link on the Shopify thank-you page and in the customer account. The producer sees the sale land in the Alva dashboard while still in the studio.
Back at a live show. The producer runs Shopify POS on an iPad. A fan wants the sample pack plus a USB stick. The POS ring-up captures the fan's email; Alva bypasses fraud review for POS orders and fires the download link to the fan's phone before they walk away.
A 24-bit / 48 kHz multi-track stem pack of a 4-minute beat with 18 stems and dry+wet bounces can push 4–6 GB. Alva accepts each individual file up to 20 GB — no chunking, no splitting into parts, no "WeTransfer link in the email". Files are served from a global CDN with unlimited bandwidth, so a buyer in Berlin pulls at line speed whether they're the 1st buyer or the 500th.
Upload a pool of licence codes (or let Alva auto-generate them). Tag a Shopify product variant to the matching pool — non-exclusive MP3 lease, non-exclusive WAV, trackouts, exclusive. Every purchase pulls the next unused code, emails it to the buyer, logs it against the order, and marks the pool down. Refund on a chargeback? The key auto-revokes.
A buyer wants a custom beat — 92 BPM, A minor, dark trap, reference track attached. Collect the brief at checkout. The order routes into a production queue in the Shopify admin. The producer attaches the final mix to that specific order in Alva, hits send, and Alva fires the branded download email automatically. No separate Dropbox link, no copy-paste.
Sample packs are a prime chargeback target — stolen cards, re-uploaders, mass buys before the card is flagged. Alva scores every order against 40+ signals via Shopify's Risk API. High-risk orders auto-hold before the file leaves. Approve or reject in one click. Across the Alva merchant base, the false-positive rate sits at 0.4%.
Selling USB packs at a gig? Ring up a Shopify POS order on an iPad, capture the fan's email, and Alva delivers the digital bundle to their inbox instantly. POS orders skip fraud review — the money is already in the till. Producers who tour or play conventions can offer a physical + digital bundle without a second checkout flow.
On paid plans, send delivery emails from a custom domain you control — packs@producername.com, not shop@myshopify.com. Buyers see the producer's brand in their inbox, deliverability improves, and the email template carries your logo, palette, and 14 dynamic variables including buyer first name, pack title, and licence key.
A producer selling 20 sample packs at ~150 MB each needs roughly 3 GB of storage. Every paid plan on Alva ships with unlimited bandwidth and a 14-day free trial, so the right plan is the one whose storage ceiling matches the catalogue. Most small producers fit comfortably on the Basic plan; a label managing dozens of artists usually grows into Pro.
All plans include unlimited bandwidth, unlimited orders, unlimited downloads, AI fraud protection, license keys, made-to-order files, multi-channel delivery, and Shopify POS. The 14-day trial begins only after a first live order — not at install.
Pull the email list of existing buyers from Bandcamp (Stats → Export), BeatStars (Fans → Export), or Koji. Import into Shopify customers as a CSV. Mark them as "tag: migrated-from-bandcamp" for a re-buy coupon later.
Drag your sample-pack folders into Alva's uploader. Files up to 20 GB each. Use CSV import for large catalogues — one row per pack with file path, product SKU, and licence pool.
Create a Shopify product for each pack — or each beat variant. Use the Alva tab in the product editor to attach the file, set licence pools per variant, and configure download limits. An audio-preview app handles the listening experience Bandcamp used to provide.
Send a one-time "we moved to Shopify" email with a time-limited discount. Most producers see the bulk of their Bandcamp list migrate within 30 days. Any buyer who had previously paid for exclusive rights can be issued a free access coupon on a per-order basis.
"Finally ditched the WeTransfer-in-an-email workflow. My stem pack is 3.8 GB and Alva just ships it — the buyer clicks once and it's there."
"Licence keys per variant was the thing that locked it in. Non-exclusive, trackouts, exclusive — three pools, zero manual work per sale."
"Used POS at a gig last month — fans paid, got the pack before they left the table. Nobody asked me where the download link was."
Written by Tom Rushmore, founder of Alva Digital Downloads. Reviewed April 2026.
A complete guide to selling beats, stems, and sample packs on Shopify with Alva Digital Downloads.
Exclusive, non-exclusive, and trackout licence key pools for beat producers and sample pack sellers on Shopify.
Install Alva from the Shopify App Store. Drop in a stem pack, bind it to a Shopify product, place a test order — watch the signed download fire within 1.4 seconds. The 14-day free trial starts only after the first real customer order, not at install.